Tumblr has announced a new feature named Fan Mail which would work as a personal communication channel between bloggers on their platform.
The company said that they are in the process of rolling it out to everyone on the network.
Users would be able to send and receive unlimited number of Fan Mails.
You can send unlimited Fan Mail to the blogs you follow and customize each message.
You’ll see the new option appear in your Inbox, avatar menus, or in the top corner of the blogs you follow.