Quikr Ropes in Ranveer Singh as Brand Ambassador

Was selected by the brand for his fun outlook, youthful energy and mass appeal

Quikr, India’s No. 1 cross category classifieds business, today announced that Bollywood actor Ranveer Singh has been chosen as one of the official brand ambassadors of the online classifieds platform. Having risen to the top of his field, the talented actor was selected by Quikr as he represents the aspirations of modern India. This move is in line with Quikr’s new brand positioning of “Aasan hai badalna” and how change is essential to success. Ranveer will be seen in Quikr’s upcoming advertising campaign which is due to be launched later this month.

Commenting on the occasion, Pranay Chulet, Founder & CEO of Quikr said, “Quikr is a young, and energetic brand that constantly seeks to delight its users. Ranveer is an innovative, self-made star who stands out from the crowd. These qualities resonate with us and our journey towards market leadership. With his enormous talent and massive popularity, Ranveer’s association with Quikr will give our platform more visibility with a wider audience”

Speaking about his brand endorsement, Ranveer Singh said, “I am quite thrilled to be associated with one of the country’s leading players in the dynamic new field of online classifieds. Not only is Quikr a dynamic and youthful brand, but it also has an excellent platform that people love. The brand is constantly innovating its product to give their users the best experience, and that is something with which I can identify. Quikr’s brand is about bettering yourself and reaching for your dreams and this is an important part of my journey as an actor as well.”

Quikr has also signed on national award winning actor Suriya as brand ambassador for the South Indian market.

Quikr has been a pioneer in the online classifieds industry since the company’s inception in 2008. Currently the market leader in the online classifieds space, the company was first to bring product innovations such as the Missed Call service for new users, Maximum Selling Price (MSP) to help users get the best price range for their goods. The company’s most recent product innovation was Quikr Nxt which was launched in January this year. The new feature allows users to keep their email ID and phone number private and use Quikr’s website or mobile app to chat with potential buyers and sellers. The company recently launched Quikr’s new brand identity which symbolises its successful journey in leading and shaping the online classified industry in India.

Myntra.com Unveils Lisa Haydon As Its Brand Ambassador

The Ravishing Model and Actress to promote Myntra’s ‘Live For Likes’ Campaign

Myntra.com, the ultimate online fashion destination, has signed the gorgeous Lisa Haydon as their Brand Ambassador. A diva in her own right, style and panache comes effortlessly to the actress who will be endorsing Myntra’s attractive range of apparel and accessories.

As the brand ambassador for Myntra.com, Lisa Haydon will be part of Myntra’s largest marketing campaign, ‘Live for Likes’, an initiative to engage with today’s social media savvy generation and encourage them to shop on Myntra.com. To begin with, the model turned actress will be the face of a dedicated microsite launched to pique the interest of online shoppers, and bring alive the brand’s philosophy of ‘Live for Likes’. The microsite (which will go live later this week) will host a series of initiatives including a virtual game which will feature Lisa Haydon as the main character; and will also showcase some stylish looks and selections.

Speaking of her association with Myntra.com, Lisa Haydon said, “I am extremely excited to be associated with Myntra.com – a brand that is vibrant and provides the latest and most sophisticated fashion trends for shoppers online. It has truly been a pleasure to work intimately with the Myntra team in the past, and I am looking forward to endorsing the brand now, starting with their latest ‘Live For Likes’ campaign, that aims at bringing alive the first ever virtual engagement game for shoppers. It is a highly enthralling game and I am sure people will get addicted to it over the next couple of weeks.”

“It’s great to have the lovely, talented diva, Lisa Haydon, as part of the Myntra family,” stated Vikas Ahuja, Chief Marketing Officer, Myntra. “The Myntra brand is very fashionable and relates to the youth of today; this resonates very well with Lisa Haydon who is an ideal blend of simplicity, style and sophistication, making her the perfect choice. She truly embodies our brand values and we are delighted to have her on board.”

Lisa Haydon had earlier been a part of Myntra’s ‘Hottest December Ever’ campaign, which comprised of a very peppy, youthful and vivacious TV commercial featuring the beautiful actress.

Myntra.com has previously collaborated with popular celebrities like Ranveer Singh for their private label – Roadster, Hrithik Roshan for the exclusive HRX collection and Chitrangada Singh to represent the company’s engaging initiative, Fashion Icon of the Month.











Myntra.com Ropes In Ranveer Singh as the Brand Ambassador for Roadster

To Endorse the Most Contemporary Jeanswear Brand from Myntra.com

Myntra.com, India’s leading fashion and lifestyle e-commerce platform has signed up Bollywood Heartthrob Ranveer Singh. Ranveer will endorse the most contemporary Jeanswear brand from Myntra.com – Roadster, which demonstrates both style and performance. This association further marks the company’s focus on establishing itself as the fashion brand for young India.

Roadster is Myntra’s flagship in-house brand, built on the philosophy that Life is now, and not a distant dream of another day. Launched in December of 2012, Roadster has become one of the top selling brands on Myntra.com within a short span of 15 months. Modeled on an outdoorsy lifestyle with a definite edge, it captures a lifestyle that is current, and symbolizes the spirit of freedom and living life to the fullest, well embodied in the brand’s new tagline : ‘Code for the Road’

Speaking on the association, Vikas Ahuja, Chief Marketing Officer, Myntra said, “Being the preferred fashion destination in the country, we constantly aim to resonate fashion and lifestyle in the hearts and minds of the Youth of the country. Our private brands play a significant role in this, and in creating differentiation, choice and value for our shoppers. Roadster products are known for their combination of style and class and unparalleled quality. Signing on Ranveer Singh is a sturdy step towards the evolution of the Roadster brand, which we intend to take to another level. Ranveer’s power-packed and unconventional persona makes him the ideal choice for Roadster.”

Ranveer Singh said, “I have always been very selective when it comes to brand associations because I believe that who you associate with says a lot about you. Roadster is a brand I took a liking to instantly, the clothes are wonderful and are more than real value for the price point they are pitched. Most importantly however, I subscribe to its philosophy of not being bound to any societal norms and I’m really looking forward to doing some great work with Roadster as we continue ahead on the journey.”

With over 650 products to choose from, Roadster offers Denim aficionados a stupendous range of stylish products for both men and women. Roadster products are priced between INR 300 – INR 3,799 and are exclusively available on Myntra.com.

You can shop for Roadster products at www.myntra.com/Roadster

Being a dominant player in the fashion ecommerce space, Myntra.com has a host of in-house labels in its portfolio, providing a wide array of selection to its shoppers. Apart from Roadster, brands such as Dressberry, Sher Singh, Mast & Harbour, Anouk, Kook n Keech and HRX by Hrithik Roshan, are designed, manufactured and retailed exclusively by Myntra.com. For further details, please visit Myntra Originals.