Shah Rukh Khan to feature in Sprite advertisements!
Coca Cola now has both Aamir Khan and Shah Rukh Khan endorsing their products.
Shah Rukh Khan would soon appear in Sprite ads.
The ads would also feature Saurav Ganguly and some other players of Kolkata Knight Riders.
The ad campaign would run throughout the upcoming Indian Premier League.
Coca-Cola India general manager- marketing (flavors) Srinivas Murthy spoke about the new developments: “Brand Sprite has always stood for cut-through clarity and has a refreshingly honest take on life. We aimed at taking these values forward through our association with Kolkata Knight Riders. The overall brand values of the Kolkata Knight Riders team rings through clearly in our communication. We have integrated Shahrukh Khan, Saurav Ganguly and the players of KKR into Sprite’s communication and other brand initiatives.”