Lava Mobiles has launched their latest budget segment phone named Lava A16.
The phone is part of their unbreakable series and can withstand an impact of 120 kilograms.
The company has priced it in the range of Rs. 4-5000.
Lava Mobiles said: “As a strategy, the phone is targeted to capture the fast growing youth market. This is a niche phone product for us. The software component has been sourced from India, but the physical structure and styling has been developed at our R&D center in China in a period of seven months.”
It comes loaded with a 3.2 megapixel camera and a 2.6 inch display and has social networking applications pre-installed.