It is the turn of AOL to go mobile
Both Google and Yahoo! have taken big steps to gain an entry on the small screen devices market. Both the search engine giant provides search engine and other relevant services on the mobile devices. Now, AOL (America Online) is going the same path as the company announced plans to begin testing new mobile search services today. The aim is same… to move beyond the desktop and get the users to access AOL services while on the move.
AOL fans would require a device capable of supporting the WAP standard. The company is yet to implement their services through SMS services. Users can visit the AOL Search Mobile website to get access to the WAP based version of their search engine. It allows three kinds of searches currently: the general Web search index, the Pinpoint Shopping comparison shopping service, and the AOL Yellow Pages directory of local business listings.
The company is providing these services in collaboration with InfoGin, a developer of technology for adapting Web pages to the smaller screens of mobile devices. The company is also eager to receive user feedback and has provided a section on their website for the users to submit their suggestions and complaints. The service is currently free though the customers would have to pay for the WAP usage.