Google Latitude is alive and doing well
Google has revealed that their Latitude service is doing well with around 3 million users active on it.
Google Latitude is a location based service that allows you to record your location on Google Maps.
Users can allow their friends to monitor their location.
Google further said that Latitude currently has around 8 million registered users. Around 10% of Google Android users are active on Latitude.
The company is working on adding some new features to Latitude which is likely to further boost its usability.
A form of check-in and location history would enable users to find out where they have been in the past.
Popularity of services like Foursquare as turned on the heat in this segment of the market and Google wants to be relevant here.