Union Square Ventures invests in Duck Duck Go
Duck Duck Go is one of our favorite alternative search engines for the web.
In fact we prefer it over Microsoft Bing and Yahoo.
The company has just received funding from Union Square Ventures.
DDG is essentially run by a one man team! Gabriel Weinberg is the face of this search engine which has been gaining popularity for a while now.
USV spoke about the decision to invest in DDG:
Our confidence in Gabriel and DuckDuckGo is informed by having watched the decline of Microsoft’s hegemony in the 90’s. Two things happened that fundamentally changed the game: a shift in venue and a shift in business model. The venue moved from the desktop to the web and the business model shifted from packaged software to open source. It turned out that the way to compete with Microsoft was to not to compete, at least not directly. The way to compete with Microsoft was to change the basis of competition. We invested in DuckDuckGo because we became convinced that it was not only possible to change the basis of competition in search, it was time to do it.