British Airways targets Indian market with more flights
Indian air travel market is booming with tons of cheap airline companies arriving with attractive travel packages with low fares. So much so, that even British Airways has made Indian one of their main targets to grow in the near future. The company has identified as one of their key markets and has plans to increase the number of flights from 35 to 42 a week from next summer.
British Airways are also planning to double the number of flight services from Heathrow airport in London to Delhi from one to two a day and intends to fly daily from Bangalore and Chennai. They currently operate around five flights a week from Bangalore and six flights from Chennai. In fact, Robert James Baird, area general manager, Africa, the Middle East, Central, and South Asia claimed that this is Indiaâ€™s year to grow in the airline business.
Recently, British Airways inaugurated a Bangalore-London direct flight. This is targeted at the many Multinational companies based in the region. It is the only direct flight of its kind at the moment and is expected to be a hit amongst corporate users. BA has also doubled its weekly frequency of flights from 19 to 35.
British Airways believe that India has a potential for tourism and international trade. The country forms around 40 per cent of its total business out of the UK.